Pinterest is a visual search engine used by more than 450+ million users every month
Drive traffic to your offer. Pinterest has the ability to drive massive amounts of traffic to your website through inbound links
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As much as Pinterest may seem like any other social media platform, it actually works as a search engine but for images. Think of a Google Search.
Pinterest acts as an information source for most of its users when they are about to make a purchase. Remember it’s like a search engine where users are doing their research before making a decision.
Pinterest has the ability to target market a specific group of people you want to reach and who are more likely customers of a business
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Pinterest is one of the Internet's largest image-based social networking site that not only offers a unique approach to the way that people communicate, but it offers incredible potential to maximize your business exposure and brand awareness.
Even those who held no interest in other types of social media sites have jumped on board Pinterest simply because it offers a very innovative method to share and communicate with others who hold the same interests.
Visitor’s to Pinterest are interested in exploring relevant content pertaining to their interests, and while many of the Pinterest pages are designed around specific brands, physical products and collectibles, you can easily create popular Pinterest pages around your offers, just by helping members discover your very own “themed” image collections.
Pinterest is truly the most visual-oriented social networking site, making it easy to create attractive pin boards that will attract attention from potential customers.
Pinterest will work for ANY business, however with a bit of creativity, you can take full advantage of the popularity of Pinterest to promote nearly any other business type.
It can unlock a goldmine of traffic for your business website or blog and drive targeted traffic and potential customers to your business just using Pinterest.
The Bottom Line?
Turns out that getting tons of traffic and even making money from Pinterest is more than just an urban myth – it is happening to smart bloggers all over the world.
Pinterest has 23 million Gen Z users
2022 revenue increased 9% year over year to $2,803 million
Pinterest had 435 million monthly active users
Millions of dollars have been invested in Pinterest during a short period of time in order to give outstanding benefits to you and your business.
Pinterest annual revenue for 2022 was $2.803B, an 8.71% increase from 2021 and Pinterest revenue in 2024 was even stronger .
Most of Pinterest’s revenue comes from the United States. It generated over $2 billion of its 2023 revenue from the US.
Pinterest had 450 million active users at the end of 2022, an increase of 4.4% on the previous year.
ACSI is the American Customer Satisfaction Index. Pinterest had the highest score with 77/100, only one place behind YouTube.
Pinterest continues to deliver an exceptional customer experience and ranks highest for providing a level of advertising that is most acceptable to users
A whopping 85% of Pinterest's users have made a purchase based on a pin they saw from a brand.
Creating the right boards that feature your products can help you get them in front of even more users, increasing the chances someone makes a purchase.
So, who is using this image-based social network? Mostly women it seems. According to new figures sourced via Google Ad Planner, Pinterest's user base is made up of over 70% of women.
Pinterest is essentially a visual search engine. And this is proven by the massive 5 billion monthly searches that occur on the platform.
Pinterest SEO is a big part of success—using keywords in your pins, boards, profile and more. This can help make sure your pins show up better in search results.
Nearly all searches on Pinterest are unbranded. This means people are searching for things like “eLearning courses” or “floral wall art” rather than specific brands.
This presents a great opportunity for your brand to be discovered. Pinners aren’t loyal to a single brand and instead are hoping to find new brands and products they can buy from.
Pinterest is essentially a visual search engine. And this is proven by the massive 5 billion monthly searches that occur on the platform.
Pinterest SEO is a big part of success—using keywords in your pins, boards, profile and more. This can help make sure your pins show up better in search results.
Pinterest is the 5th most popular social commerce platform
The top five most popular social media platforms where online shoppers are most likely to make a purchase are:
Facebook
Instagram
TikTok
Messaging apps
Pinterest
Sell your products in front of 445M+ people on Pinterest. It's where they go to find ideas to try and buy.
Claim your website or blog to get access to Pinterest analytics for the Pins that you publish from your website or blog
Create an eBay trigger, and watch the magic happen automatically in your Pinterest account
Almost every type of business can benefit from using Pinterest's to promote their eCommerce platform.
Pinterest is available across all Apple devices and you connect your Pinterest to apple store
You can avoid the difficulty of having your fans find your Pins by simply adding your favorites and most popular Pins to your social media platforms
When users click on an Amazon ad on Pinterest, they’ll be taken directly to Amazon to make the purchase
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You can only link a personal Facebook profile to a Pinterest account. This will give you even more free traffic to your offers
A 56-page comprehensive training guide in getting you started to profit from Pinterest.
Find out why Pinterest is one of the best social media platforms to grow brand awareness and promote your products and services. Learn how you can utilise Pinterest to reach more people and increase website traffic
An full email course of a series of lessons that can be delivered via email over a predetermined period.
At the end of these lessons, the aim is to invite your prospects to purchase your product or service, by showing them how it can help them with the particular topic that this email course focuses on.
This Pinterest email course comes in both word doc format and text document
Creating consistent Idea Pins will, in turn, bring an increase in followers and views of your other content – it's a win-win!
The brilliant thing about this type of pin is that they get much better short-term reach than standard pins, they can reach thousands of people in the space of just a few days!
You will be able to quickly and safely grow a huge army of potential clients or customers 100% targeted to your business.
Pinterest has the amazing ability to share specifically how other businesses have seen great results using Pinterest.
You can use theses PowerPoint as you wish.
Pinterest video pins are a highly effective way to tell a story, teach something, inspire, or share beautiful content in a matter of seconds.
When it comes to Pinterest, there is no question video pins are the superstars right now with increasing engagement and popularity.
Video pins have continued to explode in popularity on Pinterest, and they have fast become the most efficient way to reach a broad audience and receive engagement at the same time.
Pinterest quotes are about to become your most-valuable content hack!
According to Pinterest Trends, there’s been a recent spike in users searching for “change quotes”, “happiness quotes”, “positive quotes”, and “inspirational quotes” to save to their boards. And on-the-pulse brands are taking notice of this trend.
You may have seen brands posting quotes on Instagram and Facebook.
But the trend doesn’t stop there — more and more businesses are using Pinterest as another high-traffic social platform to share their branded quotes too.
Nope, not at all. While women account for over 70% of registered Pinterest users, plenty of men use it as well.
It's up to you to post content to Pinterest and in turn, find your core audience -- men, women, older generations, students, professionals, etc are using Pinterest for business to help drive traffic to their site or product to bring in leads, and boost sales.
Heck yeah they will. As mentioned, the site has millions of devoted followers. It's also popular no matter what time of day it is. For example, 4.8% of users check their Pinterest at work.
Of course they will! As mentioned, the site has millions of devoted followers. It's also popular no matter what time of day it is. For example, 4.8% of users check their Pinterest at work.
Almost anything you can pin on Pinterest. But, before you start pinning, you should to be thinking about your strategy for visual content.
Our training guides give you the perfect proven ideas
You can contact their support by filling in the form on this page: https://help.pinterest.com/en/contact .
Yes, you can send, receive messages, respond to messages and share Pins and boards with other people on Pinterest.
Pinterest is not the copyright holder in the images that users pin on the site. Where necessary, you should get permission to use an image from its copyright owner.
The unfollow action is private and will not be visible to the person you have unfollowed. However, if they notice that you are no longer engaging with their content or boards, they may realize that you have unfollowed them. But Pinterest does not send any notifications to the person when someone unfollows them.